What folks who haven't read any of the early Steve Jobs biographies don't know is that Steve Jobs -- at least, the way he was seen in public -- wasn't any more real than Ronald McDonald. He was a creation of Apple's advertising agency that successfully reformed Steve into the near-superhuman person we saw on stage.
Source: http://ectnews.com.feedsportal.com/c/34520/f/632000/s/2836a8d5/l/0L0Stechnewsworld0N0Crsstory0C772170Bhtml/story01.htm
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